Strapless Bra Market Research Report: Size & Share, Key Players, Growth Strategies till 2030

The global strapless Bra market size was USD 1.87 Billion in 2021 and is expected to register a revenue CAGR of 6.4% during the forecast period.

The published report on the global Strapless Bra Market offers a comprehensive analysis of the industry, providing a panoramic overview that includes market size, market share, revenue growth, opportunities, drivers, and restraints. The Strapless Bra Market aims to furnish readers, stakeholders, and investors with essential real-time information about market developments and advancements, enabling them to capitalize on emerging opportunities. The report covers regional analysis and the competitive landscape to present a clear picture of market growth. It delves into development policies, plans, manufacturing processes, and cost structures, providing valuable insights for industry players and decision-makers.

The global strapless Bra market size was USD 1.87 Billion in 2021 and is expected to register a revenue CAGR of 6.4% during the forecast period. Changing fashion trends, social media influences, popular cultural influences, and style statements of movie stars are increasing demand for off-shoulder outfits and gorgeous tube dresses which is expected to drive strapless bra market revenue growth.

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Major players in the market include- Anita Dr. Helbig GmbH, Medela, Hollywood Fashion Secrets, Inc., Kohl’s, Inc., Nordstrom, Inc., Sneaky Vaunt, Royce Lingerie, Bodycare Creations Ltd., Marks and Spencer, and PVH Corp.

A strapless bra has no strap which makes it convenient to wear it underneath off-shoulder and tube dresses without worrying about showing straps. It is also considered a staple to plunge neckline dresses. Also, if girls are trying to keep the straps hidden under low-neck blouses and dresses, a strapless bra could be an alternative bra. This wardrobe staple makes wearing all fashionable dresses such as backless silhouettes, one-shoulder pieces, and neckline dresses possible without showing the straps which are increasing the demand for strapless bras globally.

According to Forbes, the trend of clicking pictures, and selfies for posting on social media platforms results in encouraging users to look their best which increases the demand for various bras in the market. For instance, in 2019, image posts accounted the majority of social media Content and around 18% of the total posts shared on Instagram were videos. Social media culture is one of the significant factors which is encouraging growth in the lingerie market and is expected to drive strapless bra market revenue growth. Common people and influencers on social media are getting a voice to educate the audience on products and different varieties for enjoying a trendy and stylish lifestyle that builds and benefits consumers continuously. Growing number of social events and social media influencers are influencing women for wearing different stylish dresses, backless, strapless tops, neckline dresses, tops, and others which is increasing the demand for a strapless bra in the global market and is expected to drive market revenue growth.

The COVID-19 impact Analysis: The growing COVID-19 pandemic has led to the weakening demand for coatings in electronics, automotive, construction, and white goods. The market has the capacity to bounce back, but it completely depends on the duration of the lockdown, and also the impact of the virus on the economy. Even though the overall demand of the market is falling, the demand for Strapless Bra is expected to rise in the coming years.

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By Type Outlook
  • Strapless backless Silicone adhesive bra
  • Strapless backless push-up adhesive bra
By Material Outlook
  • Cotton
  • Spandex
  • Rayon
  • Others
By Distribution Channel Outlook
  • Offline
  • Online

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Regional Outlook

For comprehensive understanding of market dynamics, the global Strapless Bra Market is analysed across key geographies namely: North America (United States, Canada and Mexico), Europe (Germany, France, UK, Russia and Italy), Asia-Pacific (China, Japan, Korea, India and Southeast Asia), South America (Brazil, Argentina, and Colombia), Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa). Each of these regions is analysed on basis of market findings across major countries in these regions for a macro-level understanding of the market.

Significant Features that are under Offering and Key Highlights of the Reports:

– Detailed overview of the Strapless Bra Market

– Changes in industry market dynamics

– Detailed market segmentation by type, application, etc.

– Historical, current and projected market size in terms of quantity and value

– Recent industry trends and developments

– Competition situation of Strapless Bra Market

– Key companies and product strategies

– Potential niche segment/region showing promising growth.

Finally, the Strapless Bra Market Report is the authoritative source for market research that can dramatically accelerate your business. The report shows economic conditions such as major locales, item values, profits, limits, generation, supply, requirements, market development rates, and numbers.

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